Make smarter advertising decisions before you scale

Enayo Consult helps growing and established businesses understand what their advertising really needs, make better decisions before investing further and keep the strategy on track.

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Good advertising is about far more than putting money behind an ad.

Spending more will not fix weak strategy, the wrong audience, poor creative, unsuitable media or measurement that does not tell you anything useful.

Enayo Consult looks across the decisions, teams, channels and results to identify what needs attention, what should happen next and where further investment is most likely to make sense.

How Enayo Consult can help

Explore how Enayo can help

Advertising Review & Roadmap

A close review of your business, current advertising, and the decisions ahead, followed by clear priorities and a practical strategic roadmap.

Campaign Strategy & Guidance

Experienced thinking and support for a specific campaign, from shaping the idea and strategy to guiding key decisions and reviewing the work produced.

Ongoing Advertising Advisory

Continued access to independent advertising leadership for businesses that need regular guidance without making a full-time hire.

Independent advice, directly from someone who knows advertising.

Charmaine Dawodu is the founder of Enayo Consult. With more than a decade of experience across media agencies and advertising technology, her career has spanned media planning, account leadership and customer success.

Charmaine has helped shape culturally significant work for ITV, led European Key Accounts activity for Adidas and led major brand accounts at Spotify, working with leading national and international brands throughout her career.

Every engagement is shaped around the client’s specific challenge and led directly by Charmaine, with close communication and support through the decisions that matter most.

Meet Charmaine

Is Enayo Consult Right for Your business?

Enayo Consult works best with businesses that have meaningful advertising decisions to make and the resources to act on experienced advice.

01

Investing in advertising or preparing to invest more.

02

Need clarity before launching, changing direction or scaling activity.

03

Working with internal teams, agencies or specialists but need independent leadership.

04

Want to understand performance and make informed improvements.

Get clarity before you commit further.

Whether you are planning a campaign, reviewing existing activity or preparing to increase your advertising investment, Enayo Consult can help you understand what needs to happen next.

Start a conversation

Make smarter advertising decisions before you scale.

Enayo Consult helps growing and established businesses understand what their advertising really needs, make better decisions before investing further and keep the strategy on track.

Start a conversation